OTTAWA, Ontario, Nov. 28, 2019 — Calian Group Ltd. (TSX.CGY) has selected Soshal as its agency partner to conduct brand strategy implementation and support the company’s digital marketing transformation.
In the wake of announcing record annual revenue and its 72nd consecutive profitable quarter, Calian will work with Ottawa-based user experience agency Soshal to help ensure that Calian’s brand better reflects the company’s growth, innovation and market position.
The agency will lead a review and integration of the company’s brand strategy and begin developing a new corporate website, set to launch in 2020.
“We have a significant amount of experience working with globally focused B2B services companies so when the opportunity presented itself to help with Calian’s brand strategy and build a new digital infrastructure we jumped at the chance!” explains Soshal Co-Founder & Managing Partner, Dave Hale.
Soshal, which was founded in 2010 as a social media consulting firm, has undergone a significant transformation of its own over the last nine years. Now one of Canada’s top user experience agencies, the company focuses on designing brands, digital products, and services for a roster of clients that includes Colliers International, Desjardins, Johnson Insurance, Kobo, SurveyMonkey, REALTOR.ca, TD, and Xplornet.
Calian will also be joining a growing list of local clients Soshal has worked with, which includes; Algonquin College, Carleton University, CHEO, Intouch Insights, Micrometrics, the NCC, OSEG, the Ottawa Senators, Recollective, Royal Ottawa, Saunders Farm, Solink, University of Ottawa, and Versature. Soshal is also responsible for the strategy, design, and development of Gabriel Pizza’s new online ordering system.
“This is an exciting and important development as part of Calian’s growth journey,” stated Kevin Ford, President and CEO, Calian. “As Calian evolves with new products, solutions and customer segments, we must ensure that our brand and digital marketing capabilities reflect our ongoing evolution and current position in the marketplace.”
About Soshal
Soshal is an Ottawa-based user experience agency that focuses on the design of software and services in industries that include SaaS, B2B, Banking, Education, and Consumer Services. Founded in 2010, the agency actively works with Colliers International, Johnson Insurance, Kobo, SurveyMonkey, REALTOR.ca, TD, and Xplornet.
Soshal’s parent company, SGI, operates a unique R&D Investment portfolio that has conceptualized, launched, and managed notable projects like the Telfer Digital Marketing Certificate in partnership with the University of Ottawa. Learn more at www.OttawaDMC.ca
Inquiries:
Michelle Gagne (613-518-1008)
About Calian
We keep the world moving forward. Calian® helps people communicate, innovate, learn and lead safe and healthy lives. Every day, our employees live our values of customer commitment, integrity, innovation, respect and teamwork to engineer reliable solutions that solve complex problems. That’s Confidence. Engineered. A stable and growing 40-year company, we are headquartered in Ottawa with offices and projects spanning North American, European and international markets. Visit calian.com to learn about innovative healthcare, communications, learning and cybersecurity solutions.
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Media inquiries:[email protected] 613-599-8600 x 2298 Investor Relations inquiries:[email protected]
DISCLAIMER
Certain information included in this press release is forward-looking and is subject to important risks and uncertainties. The results or events predicted in these statements may differ materially from actual results or events. Such statements are generally accompanied by words such as “intend”, “anticipate”, “believe”, “estimate”, “expect” or similar statements. Factors which could cause results or events to differ from current expectations include, among other things: the impact of price competition; scarce number of qualified professionals; the impact of rapid technological and market change; loss of business or credit risk with major customers; technical risks on fixed price projects; general industry and market conditions and growth rates; international growth and global economic conditions, and including currency exchange rate fluctuations; and the impact of consolidations in the business services industry. For additional information with respect to certain of these and other factors, please see the Company’s most recent annual report and other reports filed by Calian with the Ontario Securities Commission. Calian disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. No assurance can be given that actual results, performance or achievement expressed in, or implied by, forward-looking statements within this disclosure will occur, or if they do, that any benefits may be derived from them.
Calian · Head Office · 770 Palladium Drive · Ottawa · Ontario · Canada · K2V 1C8
Tel: 613.599.8600 · Fax: 613-592-3664 · General info email: [email protected]